Haiden Finlay's Services

Compelling content has the power to inspire, inform and guide the audience to improve their lives with the help of your products, service and advice

can create for you.

Monetise your knowledge, skills & passion with an online course.

Since the onset of covid, more people are looking for easy and interesting ways to increase their income and improve career prospects, while working from the ease and comfort of their own home.

One of the most popular and engaging ways to cater to this rising demand for
information and to learn new skills is to
have your own online course or series of
courses.

Selling your online course is a powerful way to share your expertise with the world.
Short online courses are also an excellent
way to earn a passive income and become a
respected authority in your field - just like
a bestselling book.

A modern-day, online course is an engaging and enjoyable learning experience for students. I use effective tools such as videos, stunning images, captivating lectures and audio/ reading materials to enhance your students learning and entertainment experience.

My courses are dynamic and easy to follow,
making learning engaging, valuable and fun for your students.

I will guide you through the entire course
building process by offering innovative and helpful ideas for the course topic, content and presentation – making the creation of your online course easy, supportive and enjoyable.

If you have knowledge to share - and are looking for a brilliant, quick and easy way to increase your income or expand your business - book your online course creation today!

For ideas and information on online
courses, please contact Haiden.

eBooks are the #1 marketing tool and path to a passive income.

The demand for eBooks has exploded in the last decade. People are eager to learn more, become healthier, improve their income and live better lives – and this valuable advice is presented in nonfiction eBooks or books.

Nonfiction books are also the highest selling book genre in the world; in fact, readers buy more than double the amount of nonfiction books than any other genre. This is fantastic news for business owners, professionals, healthcare practitioners and hobbyists who would like to expand their money-making horizons in the lucrative world of literature.

There are 3 different types of eBooks that can help your business to prosper, (1) a How-To eBook, (2) a Lead Magnet eBook, and (3) a Memoir or Business Story - a real-life story of a person, event or business:

How–To eBooks

A How-To eBook is the most common nonfiction book. It provides step-by-step instructions on how to perform a task or solve a problem. This type of eBook relates to your business, skills, knowledge or products, and is sold on your website, at online bookstores or can be used as a free lead-magnet eBook for promoting your business.

Lead Magnet eBooks

A lead magnet eBook is a valuable marketing tool to encourage prospective customers to subscribe to your email list.

This brilliant marketing strategy also establishes you as an authority in your field, building trust and familiarity with your audience and boosting sales. Then once your customers have subscribed to your email list, they’ll receive all of your blogs and promotional emails, including new events, services and products coming soon.

The topic of a lead magnet eBook usually relates to the business’s service, products or offers specialised advice, i.e. a helpful guide, a case study supporting your business, useful information to educate readers or [fill in the blank].

Memoir or Business Story

Humans are fascinated by stories our entire lives. We love reading, watching or listening to stories; anything from fictional tales to real-life accounts of how other people live their lives. But nothing quite hooks the audience like a business or person who has overcome extraordinary odds - they are an inspiration to us all.

A nonfiction eBook has the power to revolutionise your business, and the best part is…you don’t have to write a single word. Have your eBooks created for you by a professional writer who specialises in writing and designing nonfiction eBooks for business owners, healthcare practitioners, professionals and hobbyists.

Start earning a passive income & marketing your business in as little as a few weeks. Contact Haiden for a free consultation.

60% of consumers buy something after reading a well-written blog post on the topic!

Marketing research states...if you want your business to be successful, you need a captivating, professionally written blog.

For your business to stand out in today’s busy market, your content must tell a good story. The world is your literary oyster when your website, blogs and posts can spellbind your audience – appealing to their emotions, needs and desires.

The Benefits of a Great

Business Blog

A good blog entry is a short, interesting story that takes the reader on a journey through your skills, products, services and achievements - showing readers how you can make their lives better.

Well-written content is not only interesting to read, it also improves your business image by establishing credibility and authority in your field. When a brand has a powerful identity, the audience trusts you and are more likely to buy something and engage in your services.

A professional blog can help your business to:

A high-quality blog provides endless opportunities for your business to grow. Not to mention, blogs are a gateway to selling your products and services.

Digital marketing expert, Neil Shaffer says,

‘Blogs are useful for a lot more than just sharing your thoughts.

In fact, 60% of consumers will buy something after they’ve read a blog post on the topic’.

Start your captivating blog and email list today with my professional writing service.

For more information on my blog writing packages & the brilliant 3 step marketing strategy (blogs, lead magnet eBook & email list), please contact Haiden.

Blogs &
Marketing Emails

Website
Content & Design

eBook
Writing & Design

Course
Content & Design

Refresh your online image with a dynamic website built to deliver real results - by attracting more visitors and converting leads to sales!

Whether you’re launching a new business website or would like to refresh your existing one, understanding what makes a successful, user-friendly website is vital.

Having a website that represents your business and captivates your audience is an invaluable contribution to your business's overall success.

The right website plays a significant role in shaping your visitor’s impressions about your business – you only get a few seconds to make a good first impression!

A clean, polished aesthetic and easy to understand writing will portray your brand as professional and trustworthy, and leave a lasting, positive effect on customers.

I’m a professional writer and designer who creates compelling content & stunning user-friendly designs for websites. I’ll guide you through the process with ease and customise your website to suit your business and target audiences needs and likes.

Whether you'd like a website created for a new business, or some aspect of your existing website renewed - such as a new About Us, Services Page, Shop, Blog Posts or new images and design, I have the website package to suit you and your business.

Share your knowledge and skills with the world and earn a great income with a new website for your business, eBooks, blogs and online courses.

For more information on an affordable and original website design and content package, please contact Haiden.

My name is Haiden Finlay, and I’m a passionate, professional writer who specialises in writing and designing dynamic eBooks, blogs, online courses, websites and marketing emails for business owners, professionals, healthcare practitioners and hobbyists.

With over 20 years’ experience and 3 degrees (including a master of professional and creative writing), I’ll transform your goals, ideas and business story into sensational digital products your audience will love.

Read on to discover more about my online writing and design projects and how they can help you to achieve your business and income goals.

Health Writing -
Blogs, eBooks & Courses

The Lead Magnet eBook, Blog & Email List Combo

Healthcare is an exciting and popular topic that people are interested in learning more about to improve their health, prevent disease and live happier, longer lives.

In the past decade, the focus on health has increased significantly due to new developments in research and the accessibility of information through social media, eBooks and online courses, especially since the pandemic.

We have a plethora of online health information available at our fingertips, but what people really want to know is what the experts have to say about the most effective diets, natural and conventional medicines and therapies, along with your specialised tips and advice to achieve their health, fitness and life goals.

I’m an experienced and passionate Writer and Naturopath who specialises in creating health and marketing content (eBooks, blogs, marketing emails, websites & online courses) for business owners, health companies and healthcare practitioners.

My experience as a clinical and technical Naturopath, combined with my professional writing skills and knowledge, makes me the ideal health writer for your business.

I create evidence-based, supportive and inspiring content on the latest research, health trends and your favourite topics, and craft the information in a compelling way for your audience to understand, enjoy and to move in the direction of their health goals.

For more information on health & content writing and design, please contact Haiden.

As a business owner, you're always looking for new, effective ways to grow your business and increase your audience base, and having an email list can help you to reach these goals.

A blog, lead magnet eBook and email marketing list combination are an easy, effective and inexpensive way to promote your business. These 3 marketing tools work together to attract, engage and nurture existing and potential customers, clients, patients or readers through a direct line of email communication.

An Email List is the act of sending regular promotional emails about your business to your followers or subscribers. It’s a relationship building tool for establishing trust and familiarity with your audience and can also lead to sales.

An email marketing list promotes your products and services, providing your audience with information about your business and professional skills.

There are many benefits for having an email marketing list for your business, including:

Start your email marketing list today. Contact Haiden to learn more.

Let me do the hard work for you

I’ll take the stress and confusion out of your online writing and design projects, making the process easy and enjoyable for you.

To discover more about how my services can help your business to stand out online and thrive, please contact Haiden for your free email consultation. In your free consultation(s), I’ll answer your queries and provide you with helpful ideas and direction for your blogs, eBooks, website, online courses and marketing emails.

I look forward to learning more about your business goals and showcasing your talents, products and advice to the world.

Haiden Finlay's Services

Compelling content has the power to inspire, inform and guide the audience to improve their lives with the help of your products, service and advice

can create for you.

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